These promotional videos for NOLA MusiCon and Rent a Romper were designed to capture attention and drive engagement using trending audios, eye-catching visuals, and engaging formats. With strategic hashtag use, they reached wider audiences, increasing visibility and interaction. The editing and content strategies I used not only helped boost reach and profile visits, but also increased engagement through likes, shares, comments, and follows.

Prior to my internship at NOLA MusiCon, their follower count was 370—by the end of my time as a Social Media and Marketing Intern, it had grown to 1,060. At Rent a Romper, I built 30+ social media partnerships, leading to increased revenue through new memberships and a growing follower base. These projects demonstrate how creative, trend-driven content can elevate a brand’s presence and drive real results on social media.